Red Sky - Web Experience

We partnered with Red Sky, a London-based startup specialising in sourcing organic produce, cold chain logistics and processors of quick frozen produce to develop brand story and visual language across all digital experiences.

The idea was to create warmth and an emotional connection between customers and people involved in the logistics chain—from the farms to the warehouses. Also, to bring in simplicity through picture-based storytelling to breakdown complex supply chain domain lingo.

We had so much fun putting this new brand language together with Satish Gangaiah collaborating with Liquidink Design in defining overall illustration style for the brand.

Shoutouts to everyone involved from RedSky and Liquidink Design teams

Web Experience: Red Sky

Solution

The new web experience placed people in charge of moving the logistics and supply chain flow the heart of the experience. Bringing a difference as a human-centric logistics brand.

Creative Direction, Style Exploration, Visual language, Illustration, Motion Design

Digital Design Style guide, Brand story

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