Nike Sochi Lookbook

Olympic athletes go to the games armed with Nike gear, but with the focus on competition at an all time high, the focus on style takes a backseat. So, the Sochi mobile web experience set out to give athletes and visitors an outfit recommender that showed them how to pair products in a lightweight, mobile experience. Starting with a piece or starting with an outfit, athletes were given the tool to help them stay stylish from the slopes to the medal stand.

This piece is a collab with Rasmus Wängelin (behance.net/rasill).

Full project here:
https://www.behance.net/gallery/Sochi-Gear-Up-For-Gold/13149529