Leadership symbol concept
Lapel Pin/symbol proposal for a special group of business leaders elected by their industry bodies to perform leadership and advocacy roles on behalf of the industry at a regional level.
These unpaid roles have become increasingly difficult to fill due, in large part, to a lack of recognition for the group members. So the goal is to increase overall awareness and introduce an element of prestige to role.
The symbol combines a series of arrows (representing the group members coming together from different backgrounds) and a ships helm to symbolize the action of determining the direction for the industry at large. There is also a subtle "+" hidden in the negative space hinting toward positive outcomes.
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