Hatsu Ramen Website Redesign and Social Media Branding

✨ About The Project

On February, I had a project to rebrand Hatsu Ramen Website. Hatsu Ramen is a local brand that produces vegan instant ramen with several choice of spicy flavors. They wanted a redesign of their website and designs for their social media assets.

🧐 The Challenge

The challenge is to rebuild the website so that the information of the products could be delivered to the visitors easily. The website is made in Carrd platform, the reason being is that it has to be directly and easily editable by the Hatsu Ramen owner.

↪️ The Existing Website

The existing website lacks of visual hierarchy and consistency that makes it fairly difficult to navigate. The site also did not go well with the Hatsu Ramen branding, making it looks off.

✅ The Redesigned Version

In the new version, I tried to implement better visual hierarchy so that the information in the page is clear enough for the visitors. Aside for that, I also try to make the hero section stand out more by using unique product image. Overall, I redesigned all the inconsistencies in terms of sizing, layout and alignment, as well as the colors.

Despite the constraint in terms of the design/layout options offered by Carrd, it doesn't limit me to iterate the previous design and make it both visually engaging and have better user experience.

You can visit the live version of the site here -> Hatsu Ramen

📱Social Media Assets

The followings are social media assets I designed for several Hatsu Ramen campaigns on social media.

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