River Remedy

River Remedy is a medical cannabis company dedicated to serving Mississippi the highest quality plant-based medicines.

I had the pleasure of working with them to develop their visual identity as they begin to bud in the industry.

The visuals are refined but rooted in organic forms. The bends in the R’s mimic those found in the Mississippi River and capture the calm nature of the water.

The main wordmark also had to be simple and flexible enough to embody future extensions of the brand as they grow as a business.

The color palette reflects the key roles in the growing process from the bright Sunshine to Mississippi Clay.

Looking forward to sharing more as we develop the brand and accompanying assets further!