Implse website handbook: copywriting tips

Content is King!

Hey digital nomads. Many treat website’s copy as something minor, while it’s not any less important than design or dev. Surprise – people still read, and content is their primary source of information.

Put yourself in customers shoes

Good website Copy can get you more customers through the door. You can make users like you by providing clear statements that support your product and speaks customers’ language.

Introducing AIDA – old but gold

One way is to apply the AIDA model to your website content. The whole idea is to let your users go through a journey. Your goal here is to attract their attention, use their imagination, maintain interest, and finally drive them towards buying your product or service.

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