Identity Youth Center

A new logo for Identity, a community youth center for LGBTQ youth & allies in Binghamton, NY. They serve the local community as an affiliate of the Southern Tier AIDS Project. With the new logo, I also created a set up for business cards, contact information cards and rack cards.

I used the zig zagged line, as a reference to music, as a way for the youth to express themselves. The line is energetic and colorful inside the word 'identity,' but black and flat outside it. It's a visual to show that inside Identity, youth can express themselves and it's a safe space for them to be who they are.

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