Nippybuy - Visual Identity

I'm happy to share with yo a brand identity i developed for Nippybuy, an online shopping store that sells high-quality gadgets and accessories.

To take advantage of the internet space, the brand wanted to build an online store to enable it to serve a wider customer base. The challenge was that, they don’t have any concrete identity; at least not one that is crafted with any thought behind it. My brief was to design a simple yet interesting identity for the brand. It should be easy to use on different digital platforms seeing that they are developing an online store and definitely going to be using different social media platforms. The identity should also be unique enough to stand out from the competition most especially when printed on products.

Working with the brief, I explored a few concepts and decided to go with a monogram for the logo. This is to avoid making the logo descriptive. To add a bit of dynamism to it, the ‘nb’ is rotated in a semi-isometric view.

In celebrating the wholesomeness of the Nippybuy brand as regards gadgets, I added the circle to the logo. The break out from the circle hint at the fast speed of delivering goods and services that the brand pride itself with.

Read full case study of the project on Oniontabs' website for more.

My Agency - Oniontabs

We're a digital agency focused on helping businesses thrive through the power of strategy and design backed by modern technologies.

We design and develop brand identities, websites, apps and custom digital solutions for tech startups and service-based businesses so they can scale and acquire more customers.

Check us out at www.oniontabs.com