Long Gimmies Golf Identity Design

The Project

A custom wordmark design for Long Gimmies - a playful golf apparel brand that highlights little moments of golf, the ones that make you realize that it’s more than a game. We explored a wide range of styles, but landed on this upright script where the capital "L" suggests a club with a long putt ahead.

Check out the full Long Gimmies identity design case study.

Long Gimmies Wordmark embroidered hat

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Wells Collins
Brand Identities, Wordmark Logos, & Illustration⤵
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