Anton | Brand Identity
Logo Exploration
Extensive research was done to find the right shape that could act as a logo for Anton. The focus was on finding something that gave justice to the keywords ‘compliant’, ‘reliable’, and ‘integrity’.
Logo Construction
DNA is one of the most integral parts of the human body. For the logo, the DNA symbol with the medical sign. By following the ‘Golden Ratio’ while blending, a well crafted icon was designed for Anton. The wordmark and the icon can be used together as well as used separately if there is a need. Once the logo is introduced, even the icon alone will have the capacity to help people identify Anton.
Product /Service Logo Usage
Sagi Haviv said “Logos survive because they can adapt to countless formats”. Keeping this in mind, a flexible logo was designed that could be used with a variety of different initiatives that Anton could introduce under its brand name in future.
Want to collaborate? Email Us: hello@adish.co.in