Brand Identity: Undrdog
Undrdog is a surface transformation company with a mission
to change the way people buy, sell & preserve everything in
their lives by using a preventative, proactive approach.
First, I created the brand’s logo, modern and distinctly American,
featuring vivid colors that represent different types of products.
Later on, I worked on Undrdog’s brand guide, business cards,
stationery, labels, website, t-shirt graphics, stickers, etc.
The comprehensiveness of the project and the fact that the designs are
not in my typical style made it a challenging one, but also very rewarding.
This is especially true because I developed a strong relationship with the
client who’s always coming back with new ideas and design projects.
