Urban Decay Perversion Campaign

Back in June of last year, Urban Decay approached @Oven Bits about creating a microsite for the upcoming release of their new mascara, Perversion.

As the design lead on this project, I was tasked with designing something that could showcase a steady stream of user generated content but also play nicely and promote Urban Decay's own branded content.

After several weeks of working closely with our developers, we were able to achieve our goals and exceed both ours and clients expectations with over 100,000 interactions.

Created with the Oven Bits team.

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