Apollo SE - Branding

Apollo SE is a newly formed brand that helps its customers save energy by providing them with their service. Branding is consistent and is perceived through fidelity and stability and innovation.

The logo mark is composed of a combination of several shapes creating a unique sign with a deeper meaning. Primarily, the logo has the shape of a triangle reminiscent of a steep roof, and the two divided blocks on the right side represent stacked solar panels.

Credits:

Branding & Art Direction: Mihajlo Martinovic

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