REBRANDING PROJECT - SEUNDO ENERGY
Seundo Energy, One of the fastest-growing solar companies in Karnataka.
The brand was shaped as a solar energy generation focused company at its inception. It achieved outstanding significance in the solar industry swiftly with its innovative and transformational solar solution deliveries.
The brand's persona was primarily aligned for Solar Energy Generation. The brand's dynamic growth and success resulted in the brand ascending its operations and creating new verticals in Oil and Gas and Electrical Engineering. The brand's approach towards integrating both Non-conventional and Conventional energy sources required the brand to reshape its brand identity, messaging, persona, and voice.
I worked towards creating a new brand identity that highlights the brand's purpose and delivers the brand's experience with a defined balance towards all the industries it caters to with a personal touch.
The new brand identity brings the brand vision to life through each element - color, logo, and wordmark. The logo combine's the blend of both conventional and non-conventional energy.