2018 - Seasonal Money Transfer - Chinese New Year Pocket - OVO
Being creative and sensitive to the events happening around you is a recipe for progress and growth. One is OVO in the transfer feature, taking advantage of the Lunar New Year atmosphere by creating an angpao (red packets 🧧) money transfer campaign with an iconic Chinese theme 🥮 🏮.
Users feel that this seasonal theme is an activity they can enjoy within a limited time. It also gives a unique and futuristic impression. What usually gives red packets with the traditional method can now be given digitally, and users can insert messages and cute illustrations 🐶 🎊.
Giving money to relatives is a strong culture in Indonesia, so various themes can develop, not only During my Chinese New Year further than during Eid money or for wedding gifts 💸.
Roles:
Niyu Avril - Front End Developer 🤩
Leo - Illustration, UI
Irene - UI/UX
Check my other works at http://niyuavril.com Thank You! 💕