Oak & Eden

Sanctified Spirits patented technology allowed for whiskey to be finished in bottle instead of barrels alone. This made more experimentation possible in less time. At the core of their creativity was the idea that every human wants to create, and that desire is ingrained in us as beings who have the creative characteristics of the ultimate creator wired into our nature.

The making and consuming of quality whiskey is a metaphor for something much larger – creativity, appreciation, and our human experience in making and enjoying what is made. The name became a nod to the story of the creation of all things. The upside-down hand connects to the creator’s hand over the waters or the whiskey – speaking both figuratively of spiritual beginning and literally of craft distillers. Variable data printing allows for as much variation in the information on the label, as is possible in the numerous whiskeys themselves.