Saleswing

A redesign for marketing research startup company, Saleswing.  A pipeline marketing software company my goal was to make their brand both cohesive and clear in their mission, two things their original website lacked.

category // corporate rebrand

typefaces // bitter, noto sans, overpass

deliverables // banner ads (4), illustration set (1 animated) mobile/desktop version

date // 10/7/2020

objective

To rework and reorganize SalesWing's pitch and information so potential investors and clients will be tempted to look and read it in depth.  I also wanted to bring in the bird imagery into a recognizable theme and branding for the company.

solution

I edited down SaleWing's information on their website and streamlined it to show off the features for their already-good product.  Instead of the grey, corporate look they had before I went for trendy illustrations and a cool-toned color palette to simulate calmness and capability.