Pera is a crypto-app that securely stores your coins and also increases their amount for staking in the application.  

The client requirement was to get an animation which reflects the essence of the logo, to use it in social networks, as an intro and outro in videos, and also for their mobile app.

Research

The name of this company means “pouch” or “wallet” in Latin, so the logo consists of several coins.

The whole idea behind the Pera logo is a flipping and multiplying coin. Imagine someone flipping a coin in the air in a parabolic curve. So, the logo attempts to capture key frames of its movement in the air.

We started the working process from a deep research, precisely explored the brand as well as the client's purposes and requirements.

After this stage we had 4 best proposals fitting the brand perfectly

The client really liked all the concepts, and they chose the first concept for the loader and the third one for the long version of logo animation. Here you can see the results.

Loading animation

Reveal animation

Client's verdict

"I really like the final product" (c) — Kaan

"We are happy with these and will be using them throughout the app and social media" (c) —Taylan

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⭐️ Would like to get a world-calss logo animation?

Feel free to reach out: a@alexgo.co