🖱️ Fanthom Case Study 🖱️
🖱️ Client Brief
We're an IT Managed Service Provider in northern California with clients everywhere from the Silicon Valley to Sacramento. We manage our clients' IT infrastructure and cloud-based services. We are a team of highly skilled professionals who love what they do.
🖱️ Thoughts on Logo
Because it is an IT Managed Service Provider, I added a futuristic and modern style to the logo; I produced some concepts before coming up with this. It contains some sort of tech and edgy fill that you can see. Therefore, in my opinion, it's ideal for an IT company logo.
🖱️ First, observe how it appears on a black background with white letters.
🖱️ Color Theory
Black
The following terms may appear in promotional materials: status, slickness, sports or competitiveness, apparel, and boldness.
Grey
When people see Anti-flash white in brand logos, they may link it with success, creative sparks, transcendence, cutting-edge, and health care.
White
White, in marketing and promotions, they may consider the following characteristics: cleanliness or softness, compatibility, knowledge, the house, and new.