Rebranding Tools

Tools offers various services for children: Psychology, Occupational Therapy, Psychopedagogy, and Speech Therapy. This multidisciplinary team, together with parents and teachers, helps children thrive.

We reimagined the brand identity of Tools. We started by updating their logotype; we made it cleaner and rounded its edges to give it a friendlier look and feel. We then developed a color system that would help break down their services into separate areas within the brand.

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