Jilmil Brand Identity

Logo and branding for Jilmil, a lifestyle select-shop brand that sells products throughout life. They are always trying to introduce various design that is beautiful but practical. All collections go beyond simple and intrusive a wide range of practical designs and well-used items such as lifestyle and fashion products. The concept of the logo is expressed through ancient symbolism (Indus Valley civilization art as part of the Indian culture) an introduction of Indian art with a modern and clean style.

The artist and creaftsman of the indus valley were extremely skilled in a variety of crafts. Also the formation of the J and M, the firm two letters of the name into the symbol.

See full case study → Behance → dhavalmodidesign