Sprocket Android ASO Screenshots 2022 Summer

Summer Version of Sprocket Bicycle Marketplaces Android ASO screenshots I designed with data from Play Store Console Experiments

For these two screens, aside from putting selling information ahead of buying, the biggest wins were to swap the photos for a more rare bicycle and update the text under the buy buttons to match what I already tested at Lyft, and re-validated again here with Play Store experiments.

These two screenshots showed stat. siq. enhancement to install conversion with bigger image cells. I also used this data to learn what UI changes to make in-app without building an in-app A/B experiment!

These two images are the same as last time. The bigger tag highlighting Bike Index verification tested stat. sig. and so did adding the filter screenshot to show the power of what the app is capable of sorting by

These last two images are also the result of prior experiments that tested well. The first shows that there is a way to coordinate via chat ( aka SMS πŸ˜‰ ). The last one being a clever CTA where its not allowed for developers to ask people to directly "Sign up" or "Get started" so instead I found stat. sig. conversion by highlighting sign in methods!

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