Cinematic Cues

Cinematic Cues is a music licensing company for film and media, providing original music created by film composers. They have a licensing and synchronization portal offering high quality music for placement in film, tv, corporate videos, video games and advertising.

The president approached me needing a name and logo for their new business. Once that foundation was set, the brand guidelines and website were formed and a social media launch campaign was conceptualized. At launch, we used a character based campaign, showing a genre themed persona to speak to the types of music Cinematic Cues offers. 

The brand identity for this project won a GD USA award in 2021.