AiState Branding

AiState Branding Design

AiState enables organizations and businesses to leverage data in order to obtain insights and unlock value by helping them to establish business and operational strategies, allowing you to stand out in a highly competitive environment.

AiState main foucs is the industrial sector such as railroads and airlines to military weapons and industrial conglomerates.

When collaborating with AiState, it was critical to position them as a brand that emits technological advancement, innovation, and artificial intelligence while yet retaining a small classic touch that feels familiar and welcoming.

The symbol is a mix of diverse forms coming together to form an abstract shape A and also representing data, with some data being more highlighted than others, implying that AiState extracts the most important data to assist you in gaining superior insights.

The brand's overall tone is powerful, serious, gravitas, and innovative. From the brand's abstract and minimalistic graphics to a very clean color palette mixed with serious and simple typeface families.

That similar approach was taken while designing the user interface and experience for their website and mobile app.As an outcome, an unique brand identity was developed.

Get in touch with me:

contact@secondeight.net — www.secondeight.net — Instagram — Behance