Veganxzer is a vegan grocery delivery app that strives to deliver its users fresh groceries quickly and conveniently. Through this app, users can also explore various vegan recipes daily.

Problems

- People with busy schedules have a hard time buying groceries in person.

- Emerging vegans don't know a lot about vegan foods and recipes.

- Health-conscious people can't get information about food's calorie and nutritional content.

- People allergic to some allergins have a hard time finding suitable recipes.

Goals

- To design an app for people who want to explore vegan foods and recipes.

- Emerging vegans don't know a lot about vegan foods and recipes.

On boarding

Log in/Sign up

Main Menu & Item Search

Add to Cart & Payment

Profile & Recipe Pages

Lessons Learned

- Developing a mobile app UX/UI on a laptop can lead to making sizing errors. Fortunately, usability testing can be performed to minimize and rectify such errors.

- It is crucial to maintain a robust yet soothing color palette throughout the creation, to make it readable for the user.

- When immersing oneself in creating a case study, it is a good idea to have a schedule in mind, and complete the tasks at a given moment to reduce spending time on unplanned details.

Next Steps

There is always room left for improvement, it is true for this study as well. Since, I completed this study by myself with the insight of people I interviewed and the personas I created, there must be a lot more perspectives not taken into account that could make this app an even more accessible and successful one. 

As for now, all I've envisioned with this app is to add custom delivery, so the user would have flexibility in when (date and time) their food can be delivered to them.

Check out the detailed case study at https://ishasharmax.github.io/vegan.html

Would love to get some feedback on this study!