Vault Tec- UX, brand redesign, & copywrite

Project description

There was no client consultation as Vault Tec is a fictional company from the Fallout franchise. They build underground fallout shelters which ultimately have incredibly sinister ulterior motives, unbeknownst to the dwellers within. Vault-Tec has a very well established brand in-universe, mixing a mid-century styling with atompunk elements. Along with bright colors, and even brighter promises of the future, Vault-tec's goal is to uphold the American Dream. For this project I used existing logos, colors, graphics and brand identity to modernize their image into our contemporary world.

Result- The new design allows for potential tenants of Vault-Tec to easily browse available floor plans and expectations in a user-friendly, streamlined, and attractive layout. All pertinent information is neatly organized and readily available to future clientele.