Academic Journal Rebrand

This was a rebranding I did for my school's academic journal. They wanted to keep the professionalism that the branding had, while also making it more accessible to the student body. We went with sans serif for the name of the journal, with the tag line being in serif to represent that balance.

For the color scheme we stuck with blues, as it is the school's color. A crest was also made to serve as a secondary branding tool that would be more visual than the written out name.