Chloe Personal Initiative Tissue Project

Great need for a classy, African and a Package that stands out on the shelves. An Identity which in this case, I came up with a Giraffe bearing in mind that a Giraffe is one of Kenya's Big Five hence easy to identify with. In this case it stands for class and elegance. The orange color and the African Pattern represents warmth and the blue blends in for the product identity calmness and serenity.