Lunch

If you work as an in-house creative, chances are you've been asked/challenged with this question more than once... Some recent excerpts attached from a morning exploratory on two names for a telemedicine product, sold in the direct sales channel. Ultimately, several qualities shown within these options helped to form the final design (see prior post for "SimpleHealth").

* The client's desire to be inclusive of the other benefits of the service precluded leaning too heavily on the concept of integrating a phone/digital device within these iterations.