Ralph Lauren Center for Cancer Care

Cancer affects all of us. Yet, across New York, individuals challenged by social and economic issues are often underdiagnosed and undertreated. Since its founding over a decade ago, the Ralph Lauren Center for Cancer Care (RLCCC) has been leading the fight against health disparities. Located in Harlem — and working in close collaboration with Memorial Sloan Kettering — RLCCC offers best-in-class cancer treatment, tools and support to many New Yorkers who could not access high quality care otherwise.

Inspired by the original mark but stemming from the refreshed logo, this red line celebrates RLCCC’s past while embracing its future. This versatile but distinctive visual element can be used dynamically in different ways across various applications and contexts.