Fireplace sales & installations website

This client needs a website with a starting inventory of about 50 products, and the ability to quickly create specials between product, installation and accessories. The deadline is tight.

I'm creating a custom WP theme, as I do for most sites, and re-use blocks from my own starter-theme (see last shot). A Wufoo form is integrated to allow clients to order straight from the product-page, a form with products, installation information, and attached files (of where the fireplace will be installed) is submitted straight into the clients' CRM, allowing for very quick feedback time.

[The illustrative background is of one of the many pages of sketches we went through...]