Jiffy Lube – Card Design

How do you drive traffic to a new Jiffy Lube location? This card was designed as part of a series of marketing pieces for Jiffy Lube. The series began with a set of TV spots surrounding the tagline "Keeping You Moving". In the series, cars encounter roadside mishaps, where JiffyLube enters the scene with their services that keep people moving on their merry way. The photos of the cars from above are used along with the headline to illustrate a road of cars heading off to get their oil change. This play between image and type draws attention to Jiffy Lube's new location in Tamarack.

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