Poster for advertising Adidas

Hello, Dribble!

As a designer and philologist, I want to share with you my vision of Adidas banner design. I decided to present associations that I had got at the beginning of the design journey and through it. It is important to note that in the process, I was wondering what different non-connecting elements would look like if mix them in one composition on the artboard.

I was inspired by aesthetics of the future city. The external communications (pipes), digitalized world in the form of a neon city map, and, a cherry on the cake, is isolation in plastic. Everything together harmoniously highlights the sneakers standing on the pipe, as a symbol of the new system of the Universe.

Thanks for watching 🔥