Moonflower Logo Concept

Vintage logo concept for a highly artistic and innovative fashion design brand targeting those who wear their hearts on their sleeves.

The client envisioned a mature, feminine design with an aesthetic that feels symbolic, mysterious, and almost religious.

I created an organic, sophisticated pictorial mark that features the moon, a knife & a moonflower.

The moon is associated with one’s personal feelings, emotions, and desires; the knife signifies severance, sacrifice, or liberation and the moonflower is a symbol of the growth potential of the soul when faced with challenging and difficult life periods.