Widerly Branding in Animated Presentation

Widerly™ is a resource portal for real-time and historical data. Or, to put it another way, it is a website that delivers any complex data, such as graphs. They offer a wide range of services, such as weather temperature reports, economic reports, pandemic reports, population reports, global warming reports, and much more! Because of their wide array of services, they've chosen "Widerly."

I tried to get the target audience closer to themselves by symbolizing the logo so that their target audience may trust them and form an opinion about the brand. I used various colours to represent the traditional graph sign in the icon. The icon also resembles the letter W, making it more memorable and iconic.

Because this is a bold and thoughtful company, I utilized a bold geometric typeface in the logo text. Also, when it comes to a web-based business, that form of font is ideal for that type of use.

the final story can find the endgame in the colour scheme! ;)

The icon comprises four colours: red, green, yellow, and purple. The following are the reasons for choosing specific colours:

Red: Danger, Fear, and Bad are all psychologically associated with the colour red (To represent diseases like Pandemic)

Green: This colour is related to the environment, nature, peace, and vitality (To mean good things like the enlargement of Woodland)

Yellow: Happiness, Playfulness, and Humanity are all represented by the colour yellow.

Purple: Wisdom and bravery are represented by a purple colour (since they are always fearless in publishing the truth). It represents wisdom and bravery (since they are always courageous in disseminating the truth).

Because I wanted to show their vast number of services in the icon, I used various colours. They also indicate that they work for humanity and that they will work for people of all races, religions, castes, and tribes.

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