Astroplanet - Modern Brand Identity Design

Astroplanet®

Astroplanet is an imaginative organization who’s work is to discover new planets

and thus they are resembled as astronauts of outer space who searches for new planets and stars. So using that name and searching of planets concepts combined together here is build an strong logo. They wanted to create a space related and futuristic brand identity design for their company and here it is what I've designed.

I have used a modern and futuristic typeface in the logo text of the brand which makes it modern and also provide a energy into it. For the typeface I've customized the letters a bit as for the letter A having one side rounded as like the astronaut helmet and the other side sharp as for the roughness of the metal of the helmet. Also, I haven't forgotten about minimalism. I have tried to keep it minimal at the same time it is futuristic looking.

This is how we'll go beyond the universe through exploring different planets as a team of explorer astronauts💫

Here, You can find an astronaut wearing a helmet and as for the astronaut head you'll find a planet and over everything there is the ring which surrounds the whole planet and also the astronaut head. I've just designed it like an astronaut and a planet combined together🧑🏼‍🚀

In the colour section, I used a colour palette of Blue and Yellow colour. Where Yellow represents Energy & Positivity and Blue stands for Spirituality & Mystery. It's astral blue and planetary yellow colour combined together for the whole logomark.