🪚 Building Materials Distributor – eCommerce Website A/B Test

Alexis Abadayan
Alexis Abadayan for KlientBoost
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    🪚 Building Materials Distributor – eCommerce Website A/B Test
    🪚 Building Materials Distributor – eCommerce Website A/B Test
    1. FDS - After - Both.jpg
    2. FDS - Before - Both.jpg

    👉 Swipe to see Factory Direct Supply's homepage before...

    Something seems to be missing from the before image, right? 🤔 We thought so too!

    We quickly realized that the familiar feeling of a hero was missing from this website and I created this hero design before moving on to re-design the tile cards as well.

    Between the two tests, we saw amazing results:

    🚀 150% increase in revenue

    🤑 4x the amount of money spent per session

    I'm really happy with how I elevated the original design! Chalk up another win using UX principles to support CRO 🔥

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