HighGround
Caregiving is hard. Especially when you are not prepared. And your loved ones depend on you. HighGround is a powerful, affordable, and innovative all-in-one financial management platform that empowers caregivers. We collaborated with the founders to develop the brand identity from concept, messaging, position, visual identity, and a mobile app prototype.
Brand Positioning & Message. Brand Identity. Visual System. Mobile App UI/UX Design.