DLC 7: Fashion Logo Concept - Adams & Abigail

Seventh logo on the list: Design a fashion logo.

Adams & Abigail was such a fun typographic design concept. Using a very whimsical and rounded font, and with the addition of lighter colors, I created a more playful brand which is in contrast to the sharper and bolder popular brands that we are aware of today. In future adjustments, I would consider removing one of the colors to further simplify the identity of this brand.

Mockup Credit: Pixel Surplus