Kando contest proposal for GDAY

The Graphic Design Award by Yamaha (GDAY) is a global award that looks for new designs of marques, symbols, and pictograms that, in a universal way, promote our 2014 theme of Kando in the truest sense of the word.

Excitement of life

Concept is based on wind, heart and wings. 
The emotion when you listen  music drive your heart beat. 
To ride a bike when you feel the wind in your face down the road. 

The only element that can connect all the feelings is the movement. 
The movement in it's best representation is the wind itself. 
I decided to include the wings because when you are happy you are about to fly literally.

The symbol represent the freedom
feeling so powerful it brings joy, happiness, passion all in one.

This symbol translate the message of my feelings*