BIET: Events & Tourism — Brand Identity

The logo I created for the BIET (Bureau of International Events & Tourism) is a simple, modern design that is based on the organization's initials. The visual treatment of the letter B resembles the edge left after the perforated line found on both event tickets and plane tickets, creating a subtle link between the two. This feature represents their mission to bring people from all over the world together through events, conventions, and fairs, as well as travel.

I used a professional color palette and clean, modern fonts to create a sophisticated look that will communicate the brand's professionalism and trustworthiness.

The BIET logo design was created to be used as an identity mark on websites, print materials, and trade show booths, as well as being used on social media platforms.

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For more of my work: jenngodoy.design