Your Change | Organization Giving Trends

The Your Change team came to us with a name and a general concept for their passion project. The idea is that it doesn’t matter what someone donates, just that they give. Giving a penny will help a person further connect themselves to the organization and its mission. A lot of people don’t realize that, and so they just don’t give at all. Your Change wanted to change that by reinforcing the value of giving itself, and not the amount that comes with it.

Organizations can track total, roundup, and instant contributions over time, realize trends, and see how many new contributors there were in each time frame.

More by OGK Creative

View profile