Social Media Campaign for Music Store

Capitol Music sells instruments in store and has a promotion that they want to publicise via their social media platforms, with the information to include sales discount and a short products list.

Buying an instrument is expensive and seen as an investment, so my goal was to sell instruments by selling experiences that goes on beyond taking to the item to the checkout. So I sought to put a focus on people playing and enjoying instruments rather than just pictures of the instruments on their own, picking images of a musician enjoying playing a guitar in uplifting and trust-inducing colors. 

Liked this preview? Check out the whole project on Behance!

Interested in working with me on your next project? Email me at victoriafriedman@protonmail.com

(This is a personal project for a fictional client completed for a graphic design course)