Clover Handmade Children's Apparel

This is the word mark for a handmade children's clothing company. It's the first step in a wider and ongoing brand project.

The word 'love' will be used extensively in the label's messaging, so we've limited the underline to just the l-o-v-e letters.

At this stage the watercolour elements are largely conceptual, although similar devices will be used in Clover's online marketplace.