Samsung Milk Music - Mobile App (Dial & Non-Dial States)

As Director of Design for Samsung, Willy led the design and launch of Samsung Milk Music, a music streaming app which featured a patented mobile-friendly "Clock UI" dial interface that made tuning music stations as easy as turning a dial. Milk Music's design addressed an unmet need for on-the-go mobile music users, and its launch led to growth rates surpassing those of Pandora and Spotify.

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