Brand Guidelines for Realync

I took Realync's logo refresh to the next level with updated branding all around.

Color:

I worked diligently on color to ensure better readability to meet WCAG standards, and to carefully translate web to CMYK and Pantone. I worked web-first with color, as we're a technology company.

Font:

Montserrat Alternates was chosen as the primary headlining font, as it was the base for to the new logo. It has a playful vibe, which matches Realync and our "friend to the industry" approach with multifamily.

Artist: Sarah Estes © Realync Corp.