werplay - Rebrand Case Study

werplay

Redesigning the brand identity by creating a dynamic and playful design language to power their future.

The client:

werplay is a creative services agency with niche for game creation and development.

Brief:

werplay wanted to uplift their brand identity to strengthen their position in the international market, attract talent and show off their team culture. They wanted to create a brand that reflects playfulness — a core team value that they live by everyday. 

Solution:

We started with the very basics by listening to the people who made werplay to help us define a direction for the new look and feel of the brand. After interviewing few folks, there was one thing that everyone was passionate about, the playfulness and freedom werplay offers that has helped them grow both as creators and team.

The new logo would be the epitome of playfulness, dynamic and bold. 

Learn more: https://www.deztopia.com/design#/werplay/

https://www.behance.net/gallery/140559335/werplay-Rebrand

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