Multi-touch Marketing App
The buyer’s journey has evolved greatly in the New Normal. While digital communication has made way for stronger e-commerce in the country, this process is a double-edged sword for businesses: it’s not enough to focus on social media campaigns to introduce a product into the market; and it’s also counterintuitive to rely on below-the-line strategies alone.
Enter the Multi-touch Marketing Strategy for brands who want to capture their audiences’ attention from all new frontiers. By combining digital approach with time-proven B2C techniques, you can amplify your brand louder and carry your message farther.
Role: UX Research and UI Design
Client: internet utility company for the mall roadshow
Agency: A-Team Business Software Solutions
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