Bloom Bakery

Bloom is the love child of Donna Piatko, a pastry and farm-to-table chef, local to Nashville, Tennessee. The logo "Bloom" is an original design and was hand-lettered. The poppy is an illustration that works across multiple platforms, even as a pattern, to help further market the brand Bloom.

Scope: Discovery & Strategy, Identity Systems - Brand Guidelines, Typography & Color, Illustration & Patterns