Here’s what your followers thought.

We've got a pretty big new feature going to beta today. It's the first major feature with me as the design lead. I love how it's coming out.

It is a series of reports on your social activity. Pretty much a necessity. These things are pretty easy to build, right? Throw a few charts on there, a bunch of filters, a bunch of different ways to slice it.

But what we've tried to focus on is using this as an opportunity to tell the user right away (in the default view) how they're doing.

There are three sections:
* Here's what you published
* Here's what your followers thought
* Here's the impact on your business

As you can see in the shot, in that middle section we're trying to take the raw numbers and tell you what's actually going on. This is something I originally did on player pages for the Hall of Stats and wanted to bring here. Huge thanks to @Jeffrey Chupp for helping me pull it off. Sometimes the tool can be brutally honest ("You have published fewer messages this month than last month and they're not performing as well either."), but it's important the user knows why they're not seeing results from their social activity.

If you're a HubSpot customer and would like to get this in your account today, let me know. Otherwise, it'll be available to all soon.